In The Know...

As, I was going thru some articles from Les Nouvelles Esthetiques & Spa magazine this evening I couldn't resist sharing this fabulous tidbit of information. Like you, I was once an unwilling victim of marketing that uses words women cannot resist. You've heard and read them on pretty packaging. They say "buy me!" and you'll be wrinkle free, poreless and even toned! You probably don't even look at the price tag. The sales associate takes your card, swipes it and your out the door anticipating what you"ll look like the next morning...wrinkle free at last! NOT!!!! Being an uneducated consumer can cost you...

Decide not to fall for the smoke and mirrors routine of some companies in the skin care industry and come over to the "in the know" side. It's a lot prettier and in the long run will cost you less. Below is an excerpt from  Les Nouvelles Esthetiques & Spa magazine and can also be found on their website www.LNEONLINE.com

Skin care products are separated into two specific categories by the U.S. Food and Drug Administration (FDA): Cosmetics and pharmaceuticals. Topical pharmaceuticals penetrate thru the layers of the epidermis and have a biological effect on the structure and function of the living layers of the skin. Cosmetics on the other hand, are applied to the non-living surface of the skin to "cleanse, beautify and promote attractiveness".

Prior to approval, pharmaceuticals must complete extensive years of safety testing, which can cost millions of dollars. By contrast, cosmetics do not have to prove their claims, but may cite "clinical studies" on ingredients used in their formulation in order to substantiate their efficacy. Cosmeceuticals are not officially not recognized by the FDA; the word is actually a marketing term used to define a skin care product that fits a niche between a pharmaceutical and a cosmetic. They do have a degree of biological action, but still classify as "cosmetics"meaning the formulas are not required to prove efficacy and safety claims.

Enough said my friends...